Beauty As A Business’ Social Marketing Curriculum is the first beauty and hair specific curriculum that teaches students how to market themselves on social media. Your students will be learning the latest in social media, and then they’ll also be doing the latest in social media. Both are good for your school.

• Your competitors aren’t offering social marketing education
• Increase in salon & spa services at the school
• Better Google rankings, traffic and ultimately enrollments
• Salons will be more attracted to your school (graduates)
• Your school’s social media will improve

THE PROFESSIONAL ARTIST’S WEBSITE

Art meets business at the pro’s website. Add on BaaB to help students anchor their online presence.

A website provides the ultimate freedom for the ambitious professional to create an online look book, statement of philosophy and connection to clients—and to the industry in general. From URL choice to technical advice, our expert instructors in the first-ever social media marketing curriculum for beauty pros show students how to build a website that builds their own brand.

PORTFOLIO BUILDER: PHOTO SKILLS

Students extend their artistry with a study of photography that turns any social media page into the perfect portfolio.

Today’s students enter our highly visual industry at a moment in time when visual storytelling is valued more than ever—and lucky for them! Beautiful, captivating beauty images can rapidly build a new professional’s book. Our instructors for this important, contemporary and unique LAB-based class are expert photographers who guide students deep into the discipline, covering everything from equipment hardware, lighting and framing to software, editing and polishing. Students learn to work with a variety of lighting conditions and editing apps.

OPTIMIZE INSTAGRAM, BUILD BUSINESS

Even students well-acquainted with Instagram discover hidden goldmines with a business account.

Instagram has been a game-changer for pros in our industry to recruit and retain clients, share their art and technique with peers and just have fun with their craft. For new graduates, Instagram is the price of admission—one of the first places employers check to see what a job applicant has to offer. That’s why we spend time teaching them how to set up a business account to establish their brand as a professional and then how to engage viewers with eye-catching imagery, clever captions, stories and more. We look at each of Instagram’s photo and video opportunities and share the insight we’ve gained from research into the best posting practices, strategies to pull attention, how to decode and use analytics and ways to forge trusted, career-building relationships.

ONLINE REVIEWS AND REPUTATIONS

Help students learn it’s better to control the conversation when people publicly evaluate you, which they always will.

Clients go to review sites to critique professionals’ work, personal demeanor, conversational style, appearance and everything else about them. Prospective clients often book appointments based on these reviews, so it’s important that reviews boost, not sink, the new pro’s reputation. We give students the tools to capitalize on this dynamic by asking for reviews, turning negative reviews to their advantage and maximizing the reach of positive reviews.

Accessible to all schools for a per-student fee.

Would you like to see how this content seamlessly integrates into your licensure curriculum? Just click on the button below or email our team at [email protected] to add BaaB to your school.

MARKET, TRACK AND PLACE YOUR STUDENTS

• Empower your students to create dynamic digital portfolio’s rather than static word doc resumes.
• Invest in your students and alumni to know how to market themselves through a digital portfolio.
• Give your students access to Canvas ME mentorship opportunities BEFORE they graduate.
• Canvas ME portfolios are NACCAS approved Placement documentation.
• Empower your students to be seen on a national scale.
• Feature videos and imagery from student portfolios to humanize and customize to your school.
• Share student portfolios via social channels through customized links.
• Access to Canvas ME curriculum.
• Portfolio building, interview skills, mindset and personal development courses.
• Access to student data in your Canvas ME dashboard.
• Empower your students to find their place of belonging.

When recruiting Gen Z, companies need to engage candidates in current hiring methods. If not, you could lose out on recruiting the next generation. 54% of Gen Z won’t complete a job application if a company’s recruiting methods are outdated. 26% would be deterred from accepting a job because of the lack of recruiting technology.

Accessible to all schools for a per-student fee.

Would you like to see how this content seamlessly integrates into your licensure curriculum? Just click on the button below or email our team at [email protected] to add Canvas ME to your school.

MONEY by Qnity is the first turn-key financial success program designed for visual learners. Based on Qnity’s award-winning simple, visual and approachable learning methodology, students will gain practical financial education to succeed with their money AND their craft. Your business and reputation are fueled by the success of your graduates. MONEY is a powerful enhancement to any existing curriculum; ensuring your students are equipped to make money, manage money and experience financial success in their craft of choice. Become a MONEY School and join us in changing the money stories of the next generation of creative professionals.

WHAT LEARNERS WILL EXPERIENCE

• Eight visually engaging modules
• Timeless money lessons
• Relatable money stories from pros
• Actionable exercises and activities
• Visual tools to turn dreams to goals
• Discussions to facilitate mindset change
• Greater money confidence

WHAT’S PROVIDED FOR MONEY SCHOOLS

• Tools to support admissions
• Flexible delivery options
• Visual resources and tools for instructors
• Ongoing support to ensure program success
• Digital delivery and robust tracking
• 2 years student access
• Student toolkit

FINANCIAL SUCCESS CURRICULUM

Be a part of the next generation of leaders to equip students with money skills for life.

GET STUDENTS INTO GOOD MONEY HABITS

Pivot Point offers your school the Money Habits financial literacy course designed by Green Bites Project X Prosper U.

FINANCIAL SUCCESS IS ACHIEVABLE

Students develop personal financial skills key to high earnings within their unique industry’s compensation structure.

MONEY SMARTS MAKE THE DIFFERENCE

The 5-hour, self-led program gives students a jump on post-graduation success that lasts throughout their career.

“As a former CPA, turned salon & spa owner turned Profit Advisor to top brands for 30+ years, I’ve seen it all. Many of the challenges facing the industry today are a direct result of lack of financial education and confidence. Together, we can change that by providing students financial education that honors their passion and creativity. Let’s empower the next generation of beauty and wellness professionals with money skills to match their art and heart.” – Tom Kuhn, Founder/CEO Qnity Inc.

Accessible to all schools for a per-student fee.

Would you like to see how this content seamlessly integrates into your licensure curriculum? Just click on the button below or email our team at [email protected] to add Qnity to your school.

Prosper U was created by world-renowned salon and school owner, Eric Fisher. The programs are a culmination of his award-winning knowledge from 30+ years in the beauty industry. With Prosper U, students will learn real-world, proven-to-work techniques for a lifelong career. This will build your reputation as an industry-leading school with successful graduates that owners want to hire.

• Raise your retention
• Improve your placement
• Boost your enrollments
• Increase your income
• Enhance your brand

DRIVE SUCCESS & INCOME POTENTIAL

DRIVERS OF SUCCESS: 20-hour hands-on, results-driven business program for students. Available in five versions for Barbering, Cosmetology, Esthetics, Massage and Nails.

FAST TRACK HANDS-ON BIZ EXPERIENCE

DRIVERS OF SUCCESS-FAST TRACK: 10-hour hands-on, results-driven business essentials program for students. Available in five versions for Barbering, Cosmetology, Esthetics, Massage and Nails.

HANDLE YOUR MONEY WITH CONFIDENCE

DRIVERS OF SUCCESS-MONEY HABITS: A 7-hour self-led financial literacy program created specifically for the professional beauty industry. This financial foundations program includes personal and booth rental finance skills to help set your students up for success in life and their career.

SEE IT IN ACTION

Add Prosper U to inspire students to become smart business pros salons, spas and barbers want to hire.

MULTIPLE STRATEGIES

This program covers the “Rs”—Retailing, Retention, Rebooking and Referrals—and goal-setting techniques that work.

ENHANCE YOUR BRAND

Offering a real-world, results-driven business essentials program can help you recruit dedicated future pros.

Accessible to all schools for a per-student fee.

Would you like to see how this content seamlessly integrates into your licensure curriculum? Just click on the button below or email our team at [email protected] to add Prosper U to your school.

MATRIX EDUCATION ON LAB

Immerse your learners into an expansive collection of educational video content crafted to elevate their comprehension of Matrix’s product lines and cutting-edge techniques. These videos offer in-depth insight into the world of Matrix, providing invaluable knowledge and skills to elevate expertise. 

WHAT’S INCLUDED 

• 47 videos, covering: 
  • Product knowledge on various Matrix products, including color and styling products
  • Color and styling techniques
  • Tips and techniques from well-renowned Matrix Artists

Available to any Pivot Point LAB customers.

Would you like to see how this content seamlessly integrates into your licensure curriculum? Just click on the button below or email our team at [email protected] to add the Matrix to your school.

DAVINES EDUCATION ON LAB

The Discover Davines Schools Partner Program for Cosmetology and Hair Design enhances the foundation of state license materials. Equipping learners to be salon-ready and immersed in Davines as a brand, the content is created with stunning visuals that explore product knowledge and sustainability.

WHAT’S INCLUDED 

• Six catalogs, including:  

• • Introduction to Davines 

• • Product Knowledge 
  • Inspirational Styling 
  • Foundation Cutting 
  • Foundation Color 
  • Davines Immerse  

• Downloadable, editable workbooks 

Available only to schools in the Davines Schools Partner Program. 

Would you like to see how this content seamlessly integrates into your licensure curriculum? Just click on the button below or email our team at [email protected] to add Davines to your school.

DERMALOGICA EDUCATION ON LAB

Connect your Dermalogica curriculum into learning paths with your licensure content. Empower learners access to video content and comprehensive study slides, fostering deeper knowledge retention and skill mastery. 

Available for both Esthetics and Barbering programs. 

WHAT’S INCLUDED 

• Esthetics Curriculum includes 23 lessons, covering topics such as: 

• • Clean Touch Certification 
  • Electrical Modalities 
  • Retailing 

• • Skin Anatomy, Diseases & Disorders 
  • Hair Anatomy & Removal 
  • Face Mapping 
  • Cleansing, Resurfacing & Extractions Treatments 
  • Peeling Agents 
  • Treatment Devices  
  • Advanced Treatments
  • Educator resources  

• Barbering Curriculum includes 23 lessons, covering topics such as: 

• • Skin Anatomy, Diseases & Disorders 
  • Stress Relief Scalp Touch Therapy 
  • Electrical Modalitie 
  • Retailing
  • Service 
  • Hair Removal
  • Customized Treatments 

Available only to Dermalogica Partner Schools. 

Would you like to see how this content seamlessly integrates into your licensure curriculum? Just click on the button below or email our team at [email protected] to add Dermalogica to your school.

IDI EDUCATION ON LAB

Dive into a wealth of knowledge within the International Dermal Institute catalog on LAB—open to all, regardless of discipline. Explore groundbreaking insights derived from scientific research, offering fundamental skincare expertise. 

WHAT’S INCLUDED 

• Eight lessons, including: 
  • Acne 
  • Aging 
  • Eczema 
  • Electrical Modalities 
  • Hyperpigmentation 
  • Psoriasis 
  • Rosacea 
  • Sensitive Skin

Available to any Pivot Point LAB customers.

Would you like to see how this content seamlessly integrates into your licensure curriculum? Just click on the button below or email our team at [email protected] to add the International Dermal Institute to your school.

MATRIX EDUCATION ON LAB

Immerse your learners into an expansive collection of educational video content crafted to elevate their comprehension of Matrix’s product lines and cutting-edge techniques. These videos offer in-depth insight into the world of Matrix, providing invaluable knowledge and skills to elevate expertise. 

WHAT’S INCLUDED 

• 47 videos, covering: 
  • Product knowledge on various Matrix products, including color and styling products
  • Color and styling techniques
  • Tips and techniques from well-renowned Matrix Artists

Available to any Pivot Point LAB customers.

Would you like to see how this content seamlessly integrates into your licensure curriculum? Just click on the button below or email our team at [email protected] to add the Matrix to your school.

MIZANI EDUCATION ON LAB

Enter into the world of Mizani’s specialized hair care products and techniques, where each video provides insights and expertise. Mizani’s educational video content provides knowledge into their exceptional product range with innovative approaches to application and styling.

WHAT’S INCLUDED

• 28 videos, covering:
  • Product knowledge and various Mizani products
  • Styling and application techniques
  • Tips and techniques from well-renowned Mizani Artists

Available to any Pivot Point LAB customers.

Would you like to see how this content seamlessly integrates into your licensure curriculum? Just click on the button below or email our team at [email protected] to add Mizani to your school.

Starting with the Make-up Fundamentals program, MUD is bringing make-up education straight to learners through LAB. This inaugural offering serves as a gateway to the captivating universe of make-up artistry, addressing primary make-up needs within the Cosmetology and Esthetic programs. 

WHAT’S INCLUDED

• Five modules, including:
  • Base Matching
  • Base Application
  • Correction with Correctors & Concealers
  • Natural Make-up
  • Course Assessment
• Support and training from the MUD team

Available only to MUD Partner Schools.

Would you like to see how this content seamlessly integrates into your licensure curriculum? Just click on the button below or email our team at [email protected] to add MUD to your school.

OLAPLEX EDUCATION ON LAB

Olaplex empowers salon professionals to take their creativity to new heights by repairing, strengthening, and protecting every client’s hair. Explore lessons to uncover the inner working of this technology, master the use of Olaplex products, and witness how Olaplex champions stylists’ artistry and careers.

WHAT’S INCLUDED

• 21 lessons, covering topics such as:
  • Lashbond™ Building Serum
  • Olaplex with Fashion Colors
  • Olaplex and Hair Extensions
  • Olaplex and Color & Lightener Applications
  • Olaplex and Thio Relaxer Applications
  • Olaplex and Sodium Hydroxide Relaxer Applications
  • Permanent Waving Applications with Olaplex
  • Smoothing Treatments with Olaplex
  • Stand-Alone Treatment
  • Thermal Straightening Applications and Olaplex
• Educator support materials
• Learner study slides

Available to any Pivot Point LAB customers.

Would you like to see how this content seamlessly integrates into your licensure curriculum? Just click on the button below or email our team at [email protected] to add Olaplex to your school.

OPI EDUCATION ON LAB

It’s nail education on a smart platform! All the knowledge from an industry-leader with customizable content to build however you need to. Courses, activities, worksheets and more that your learners can utilize to make them marketable in their careers.

WHAT’S INCLUDED

• Four individual courses (plus an Educator Resources course), including:
  • Service Essentials
  • Lacquer Systems
  • Acrylic Systems
  • Gel Systems
• Drag-and-drop feature allows educators to easily customize learning path based on your school’s needs and state board requirements
• Ability to monitor student success and completion
• OPI Certification elevates your student’s marketability from an industry leader

Available only to OPI Partner Schools.  

Would you like to see how this content seamlessly integrates into your licensure curriculum? Just click on the button below or email our team at [email protected] to add OPI to your school.

REDKEN EDUCATION ON LAB

Uncover a wealth of knowledge, delving into Redken’s extensive educational video content. From Redken’s legendary products to their innovative syling techniques, each video is designed to elevate your learners’ skills and redefine their approach to hair care and styling.

WHAT’S INCLUDED

• 87 videos, covering:
  • Product knowledge on various Redken products, including color and styling products
  • Color and styling techniques
  • Tips and techniques from well-renowned Redken Artists

Available to any Pivot Point LAB customers.

Would you like to see how this content seamlessly integrates into your licensure curriculum? Just click on the button below or email our team at [email protected] to add Redken to your school.

REUZEL EDUCATION ON LAB

Reuzel, born from Rotterdam’s Schorem Haarsnijder & Barbier, reshapes barbering, impacting the global industry. With a decade of refinement, they offer top-notch education ad products. The REUZEL PRIMARY SCHOOL PROGRAM ensures learners gain leading-edge skills for successful careers. Designed to complement Barber and Cosmetology programs, it’s modern addition to standard coursework.

WHAT’S INCLUDED

Five different modules, including various looks:

• The Classics
  • Vanguard
  • Executive Contour
  • Boogie
  • Flat Top
• The Modern Collection
  • Razor Cut Mop Top
  • Textured Crop
• High Texture
  • Fro
  • Low Fade
  • Skin Fade
• Beards Design
  • Long Square Beard
  • Medium Square Beard
  • Medium Round Beard
  • Short Round Beard
• Shave
  • Universal 14 stroke shaving template

Access requires purchases of Reuzel product.

Would you like to see how this content seamlessly integrates into your licensure curriculum? Just click on the button below or email our team at [email protected] to add Reuzel to your school.

SAM VILLA EDUCATION ON LAB

Elevate learners’ skills with SkillsUP, an electrifying collection of online videos led by Sam Villa and his ARTeam. Sam Villa’s digital library and SkillsUp Student Training videos will unlock the secreats of cutting-edge cutting techniques, styling, finishing touches, and essential foundation education. Plus, give learners insider insights into career planning and honing the professional skills needed behind the chair.

WHAT’S INCLUDED

•  4 catalogs, including:
  • SkillsUp Student Trainin (35 videos)
  • Hair Cutting Techniques (63 videos)
  • Tool Care (7 videos)
  • Upstyles & Braids (35 videos)

Available only to Sam Villa Partner Schools. 

Would you like to see how this content seamlessly integrates into your licensure curriculum? Just click on the button below or email our team at [email protected] to add Sam Villa to your school.

SUGARLASH PRO EDUCATION ON LAB

Lashes have taken the industry by storm and have transformed from a niche service into an established industry with continued growth. Sugarlash PRO offers education in lash extensions and lift techniques. Empower your learners with the expertise they need to stand out in this booming industry and seize every opportunity that comes their way.

WHAT’S INCLUDED

• Four distinct courses:
  • Lash Lift Collective Course (6 modules& 3 certificates)
  • Classic Course (12 module & 1 certificate)
  • Volume Course (14 module & 1 certificate)
  • Brow Lamination Course (14 module & 1 certificate)
• Educator manuals available with additional purchase

Access requires purchases of Sugarlash PRO kits. 

Would you like to see how this content seamlessly integrates into your licensure curriculum? Just click on the button below or email our team at [email protected] to add Sugarlash PRO to your school.

WELLA EDUCATION ON LAB

LAB is the easiest and most efficient way for your school to use Wella’s educational content. It gives your educators resources and a roadmap all conveniently located in one place with your licensure content. Your learning path is laid out perfectly in a way that promotes maximum retention for learners and efficiency for educators.

WHAT’S INCLUDED

• Nine catalogs broken down into individual lessons for a more flexible structure (plus an Educator Resources catalog)
• Styling techniques from four industry-leading product lines, including:
  • EIMI
  • Sebastian
  • GHD
  • Nioxin
• Catalogs seamlessly integrate with licensure content, Fundamentals: Cosmetology
• Drag-and-drop feature allows educators to easily customize learning path and curriculum flow
• Lesson details offer recommended positioning within licensure content and completion time

Available only to schools in the Wella School Program. 

Would you like to see how this content seamlessly integrates into your licensure curriculum? Just click on the button below or email our team at [email protected] to add Wella to your school.