Research – Pivot Point International

Pivot Point Research


About Pivot Point Research

At Pivot Point, we live and breathe beauty and wellness. Our outstanding team includes 31 professionals holding industry-specific licenses. With extensive experience spanning diverse industry segments, including beauty schools, salons, spas, barbershops, chains, brands, distributors, and media – we have cultivated an unparalleled insight into the heartbeat of the industry.

Our in-house research professionals aren’t just experts; they’re passionate advocates for your success. We go beyond surface-level research, delving deep into the intricacies of industry relationships and emerging trends to ensure your objectives are seamlessly integrated with real-world insights. We’re not here solely to crunch numbers but to empower your business decisions with tailor-made solutions.

We understand that time is frequently of the essence. As your trusted partner, we leverage our deep-rooted industry connections and profound expertise to swiftly propel your projects forward with self-sufficiency. Whether your research underpins internal intelligence or information intended for broader markets, we’re here to help you explore the full range of options.

To learn more about our comprehensive research capabilities, kindly complete the inquiry form below, and our team will promptly be in touch. We look forward to collaborating with you!

Research Leadership Team:


Steve ReissSteve Reiss

Strategic Marketing & Business Insights

10+ years providing custom research solutions to leading beauty industry groups, focused on leveraging research insights to create effective strategies supporting business goals.


Sabrina CasonSabrina Cason

Market Research

Specializes in primary research – leading and designing research initiatives, conducting market research, analyzing data, and providing insights to drive business growth.


Vasiliki StavrakisVasiliki Stavrakis

Secondary Research

Specializes in secondary research – analyzing and aggregating 3rd party and government data, as well as regulatory, licensing, and accrediting agency requirements to inform business decisions.


Christina MooshilChristina Mooshil

Data Visualization

Specializes in combining analysis, design, and storytelling to create visual data representations that help people understand and evaluate information more easily.

Let's Work Together

Please submit the form below if you'd like to partner with us for your research needs. *Required

Pivot Point Research Projects

The Power of Data

We are dedicated to our industry and understanding it at a deeper level. Take a look to see for yourself.

Our Work
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