At Pivot Point, we live and breathe beauty and wellness. Our outstanding team includes 31 professionals holding industry-specific licenses. With extensive experience spanning diverse industry segments, including beauty schools, salons, spas, barbershops, chains, brands, distributors, and media – we have cultivated an unparalleled insight into the heartbeat of the industry.
Our in-house research professionals aren’t just experts; they’re passionate advocates for your success. We go beyond surface-level research, delving deep into the intricacies of industry relationships and emerging trends to ensure your objectives are seamlessly integrated with real-world insights. We’re not here solely to crunch numbers but to empower your business decisions with tailor-made solutions.
We understand that time is frequently of the essence. As your trusted partner, we leverage our deep-rooted industry connections and profound expertise to swiftly propel your projects forward with self-sufficiency. Whether your research underpins internal intelligence or information intended for broader markets, we’re here to help you explore the full range of options.
To learn more about our comprehensive research capabilities, kindly complete the inquiry form below, and our team will promptly be in touch. We look forward to collaborating with you!
Strategic Marketing & Business Insights
10+ years providing custom research solutions to leading beauty industry groups, focused on leveraging research insights to create effective strategies supporting business goals.
Specializes in primary research – leading and designing research initiatives, conducting market research, analyzing data, and providing insights to drive business growth.
Specializes in secondary research – analyzing and aggregating 3rd party and government data, as well as regulatory, licensing, and accrediting agency requirements to inform business decisions.
Specializes in combining analysis, design, and storytelling to create visual data representations that help people understand and evaluate information more easily.
Understanding The Significance of These BenchmarksLearn More
Insights and Interest From High School Career CounselorsLearn More
The Impact of GE - Regional Availability of Public and Private Beauty SchoolsLearn More
It’s estimated that 65% of the world’s consumer population have textured hair, making it increasingly important.Learn More
In the fast-paced world of beauty education, compliance challenges are a constant concern for schools striving to meet regulatory standards. This groundbreaking research benchmarks the compliance practices, attitudes, and needs of both single-campus and multi-campus beauty schools, providing a valuable point of reference for educators, directors, and owners alike.
By collecting anonymous survey responses from a national audience of private schools representing diverse program offerings, this study achieved a 95% confidence interval with a 10% margin of error. Join us as we explore the key findings and actionable insights to support beauty schools in navigating the complex landscape of compliance.
Recent developments, including concerns about college debt, the impact of Artificial Intelligence (AI) on traditional white-collar careers, and questions about the value of a college education, have reshaped the conversation about choosing between college and a career.
Pivot Point and BeautyCast Network (BCN) conducted research at the American School Counselor Association (ASCA) Annual Conference. This research report includes both quantitative research of attendees as well as qualitative insights from conversations with attendees to provide a holistic overview of attitudes and perceptions about career education, with specific emphasis on the beauty industry.
It focuses on a nationwide group of high school career counselors, aiming to understand their level of interest in beauty careers and the information they need to effectively promote careers in beauty.
Proposed gainful employment standards could lead to approximately half of the private beauty schools in the United States (U.S.) shutting down over the next few years. To better understand the impact of potential school closures. Pivot Point used data provided by the Department of Education to create the following visualizations:
The data highlights that if the new gainful employment standards are implemented “beauty deserts” would emerge, mean large areas of the country would be without access to beauty school education. The beauty industry, which is already facing staffing shortages, would struggle to meet customer demand. Consequently, many salons and barbershops might have to reduce services or even close.
Pivot Point hopes that these visualizations will serve as a valuable tool to inform rule makers about the consequences whether intended or unintended of implementing the current proposal for gainful employment standards.
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