Beauty As A Career in 2024

Insights From Career Counselors

Concerns about college debt, the impact of Artificial Intelligence (AI) on traditional white-collar careers, and questions about the value of a college education have reshaped the conversation about choosing beauty as a career in 2024.

In both 2023 and 2024, the Pivot Point Research Team and Beauty Cast Network (BCN) conducted research at the American School Counselor Association (ASCA) Annual Conference. Their aim was to understand the interest in vocational education versus traditional college pathways, gather thoughts on the beauty industry, and determine the information needed to best promote careers in beauty.

The research highlights a strong interest in beauty careers (hairdressing, barbering, nails, skincare, and massage) as viable and rewarding alternatives to traditional college degrees. It also underscores the need for more information about beauty industry programs to guide students effectively.

This research can help inform policymakers about the value of beauty as a career in 2024 and affirm that these careers should be recognized as first-choice options.

Download 2024 White Paper >>

Download 2023 White Paper >>